Who Are Your Prospects’ Trusted Advisors?

The best, and often only, way in to some top-level prospects is through their trusted advisors (aka, their Attorney, CPA, Executive Coach, Financial Advisor … Mother). In many cases, these people are the primary advisors in that prospect’s life. It is critical that you develop several quality referral relationships and a Givers Gain attitude with these trusted advisors and similar centers of influence for your prospects. Start by identifying WHO they are, by profession and then by name. Then start farming.

About Mark Deutsch

Small Business Sales & Marketing Expert | Best Selling Author | Speaker | Trainer | Disruptive Idea Creator
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