Monthly Archives: August 2010

How NOT to Run a Promotion: Sara Lee’s Recent Debacle

Think back to when you were a kid (I know that’s harder for some of us than others) and cereal boxes and comic books had “special offers” that you could mail off for – and for a few proofs of … Continue reading

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4 Things Many Business Networkers Miss

Growing your business through positive word-of-mouth marketing is a simple concept, but it is hard to execute. Which is probably why so many business people I talk with every day do it wrong – or at least not very well. … Continue reading

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Lessons From a Recession-Resistant Industry: Tattoo Parlors

What can we learn from a recession-resistant industry? How do you sell now to people who can’t afford to buy? These are great questions I get from friends & clients every day. And it just so happens that I read … Continue reading

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Cool Tool – SMS Business Card – Contxts

Check out this cool tool I ran across the other day … it’s an SMS business card (http://contxts.com) – very handy if you are out & about networking and for some crazy reason, forgot your business card. Because that can … Continue reading

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How Do You Give Back?

This morning my Rotary Club (Western Henrico Rotary Club) raised over $4,800 by simply passing the hat in our Club to support the Tuckahoe YMCA’s Bright Beginnings program. (Learn more about this great cause HERE – the gist of it … Continue reading

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Disturbing Article in Today’s WSJ

I received a news alert from The Wall Street Journal this morning that caused me pause titled “On the Web’s Cutting Edge, Anonymity in Name Only.” The article discusses a Wall Street Journal investigation into online privacy that has found … Continue reading

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Are you a bootstrapper?

I do love a good deal. As my kids get ready for a new school year (already, I know) – I enjoy farming for good deals on the dozens of supplies they have to come to day one with in … Continue reading

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